can I build my own e-commerce website?

Can I Build My Own E-Commerce Website?

 

You may be wondering, “Can I build my own e-commerce website?”.  As you know, one of the coolest things about being a business owner in today’s day and age is that we can now build our own E-commerce websites if we want to. It’s a wonderful freedom and scary too. Twenty years ago, no one would have ever thought about doing such a thing as building their own e-commerce website.  However, and as we move into 2022, the ease at which we can do so is truly remarkable.

Yes. You Can Build Your Own Website If You Want.

Now, there are easy ways to build up your own website from scratch. Web design platforms of today are very user-friendly. They enable entrepreneurs to create professional business websites without the huge up-front cost that old brick and mortar business ventures required in the past.

Some user-friendly web design platforms include:

Some of these platforms are even free (with limited capabilities.  However, in order to really get your site looking the way you want it and professional, it will take a lot of time and effort. Even the most easy to use platforms can be complex and take a lot of work to use!

But Is Your Business More Than Just A Hobby?

However, it’s important to note that if you have a business that you want to be more than just a hobby, building your own website may not be the best decision.  For this reason hiring an e-commerce website designer may be a better option.

Deciding which route to go will affect the course that your business takes. So read on and learn everything about whether or not you should build your own e-commerce site.  From this post, you will have a better idea about whether you should hire a web design agency for your retail website or online shop or do it on your own.

PROTIP: Read this great post to learn how to design the perfect e-commerce website.

Should You REALLY Consider Building An E-Commerce Site Or Not?

The important question to consider is this. While it’s certainly possible to build your own website, is this something you really should do? Let’s go over some important facts to consider when making the decision about building a website on your own.

web design tips for your rental company

Your Website Is The Face Of Your Brand

 

Before there was a real market for online businesses, you could see athletes and sponsors really being the ones to sell a brand. Now, people want to know the person that they are buying a product from. With social media taking a whole new role in the shopping experience, making sure that you have a good front facing persona is extremely important.

Although it may not be your actual face anymore, it is definitely important to start with your best foot forward and make a website that people can trust and feel comfortable on. If you think about it, you wouldn’t go into a brick and mortar store that looked run down and ugly on the outside. This follows into the digital space. You need to make a website that is relatable to your market. You should also make sure that you spend the time, and a little bit of money, to have the right look, feel, and function to your website.

It can be great to make a website from scratch, but it can sometimes be hard to make sure that the function, look, and feel of the site are able to be maintained. The right custom web design team can help you make that a reality.

 

Your Website Needs To Evoke Trust

 

Just like going to your local supermarket, it is important to make sure that your website evokes trust from your potential customers. It is important to show possible consumers that you will be able to keep their data secure and that they know what you are selling matches what you are advertising.

The most important part of building your brand is ensuring that people really know what they are paying for. In a lot of situations, patrons will be willing to spend a little more on a website they feel like they can trust and a brand they feel will be loyal to their customer base.

It’s always a good idea to make sure that your website has the right infrastructure behind it. While building your own site can be satisfying, it is sometimes difficult to make sure you have all of the right properties and programming languages in place to accommodate all of the customers you want.

 

Your Branding Needs To Be On Point


It can sometimes be hard to focus on one single thing to sell or produce, but when it comes to actually branding yourself, you need to make sure that people know what they are paying for. No one will want to buy something from a company that they don’t feel comfortable with, and the start of every shopping experience is finding the right place to buy.

If you not only want to capture the attention of your customers but also get some repeat business, it will be extremely important to be laser focused with branding yourself. When looking at the top companies in the world, you know exactly what they are selling. If I say Walmart, you immediately know what I am talking about, same with Amazon or CVS.

It can be hard to make sure you brand yourself right, but with the right support behind you, you can make it happen. Making sure you have a direct and concise brand will help your customers know exactly who you are and make it easier to recommend you to a friend. 

 

Customers Will Be Giving You Their CC Information

 

Security is probably one of the most important things when considering opening an Ecommerce business, especially when you think about the fact that your consumers will be trusting you with their private credit card information. There are tons of companies out there to help you create a safe and secure environment for your consumers.

From SimpleSafe and ADT, finding the right security company can be a bit of a headache, but it is one of the best ways to make sure that your company can stand the test of time. There are threats to your consumers all over the place, but with the right standards and the best security profiles, you can be sure that both you and your customers’ information can be safe.

 

Everything Needs To Function Perfectly

 

When opening up a page for the first time, one of the worst things that can happen are glitches or bugs. It is extremely frustrating when you go to a website and find errors that should have already been corrected. When starting your E-Commerce website, it is critically important to make sure you debug any of the programming issues before you open up the site. Whether it is a small problem with a link or a much bigger problem with a payment method, consumers do not want to run into issues when shopping.

When comparing this to the brick and mortar stores, it would be like walking in and being completely ignored by the employees. If you want to build a good business that is able to be long standing, it is important to make sure that you check your website before launch, on a regular interval, and whenever a customer complains. Paying attention to feedback from your consumers is a great way to find errors, but it is much better to check in with your coding team, or if you go through a paid website, the website administrators before you launch your website.

 

You Want To Get The Most Out Of Your E-Commerce Website

 

Hiring A Web Design Agency Is The Way To Go

 

All Things being equal, it is very difficult to program your own website. Some people have the HTML and C# or C++ skills to create and design their own website, but it’s okay if you can’t. Services are available from some great companies that will help you get started from scratch. This can take a huge load off of a good entrepreneur who wants to start a new business but isn’t quite sure where to start. 

web design tips

Hire systMD LLC For Your E-Commerce Web Design Project

Hiring systMD LLC for your next web design project is the best thing you can do.  SystMD is a New Jersey web design agency with locations throughout Northern NJ.

The team at systMD LLC handles web design projects for businesses everywhere and of all sizes and shapes. With a speciality in rental websites and custom rental web design services, systMD LLC is your best choice for e-commerce web design and hosting solutions.

We hope this post has been helpful and informative.  You should now have the answer to your question can I build my own e-commerce website and wish you the best of luck.

why you need a professional website for your business

5 Reasons Your Business Needs A Professional Website

If you own a business, you may be wondering if you need a professional website for it or not, so here are 5 reasons your business needs a professional website. There are many reasons why your business must have a professional-looking website in this day and age, but these are some of the most important reasons why. 

If you are ready to learn why your business needs a professional website, then grab your computer and cup of coffee, and let’s get started! 

Wordpress development NJ

A Professional Website Will Make You Look Professional

It may be hard to believe, but if you get a professional website, it can make you look professional to customers looking to purchase products or services from your business. The website itself should be professional-looking, as websites that are not only tend to drive people away as no one wants to enter private data into what appears to be a sketchy website. 

Not only that but having a website even makes you more credible to customers than if you did not. Your website may not be the focal point of your business, but just by having that website for your business, you increase your credibility by a significant amount. Customers are more inclined to purchase from a business that has a professional e-commerce web design because there is a certain amount of trust in a company with a website in the modern age. 

PRO TIP: Read these 5 easy web design tips for your business right here to learn how to design the perfect e-commerce site.

Having A Professional Website Can Attract More Customers

Another great benefit and reason to why your business should have a professional website in the modern age, is that you can attract more customers by having one. Businesses such as retail and rental businesses especially benefit from a professional website and hiring the right web design agency in order to create one.

Google sees millions, if not billions, of searches every day, and a good chunk of those could probably go to your website, but first you need to have that professional website on Google. So if your in retail or the rental business, have a designer build a retail website or a custom rental website and watch as your business explodes.

Once you are on Google, having a professional website will help you to rank better in Google, which will in turn help drive more traffic to your website. The more traffic your website gets each month, the more income your business will be earning. You will not get far if you do not have a professional website. 

PRO TIP: Wanna know how to start a rental business from home? Read this informative post!

web design tips

Professional Websites Allow You To Showcase Your Products

Having a professional website means you can showcase your businesses products or services easily to visitors entering your website. How you go about showcasing your products is important because if you are not showing them in a professional manner, or with a professional website design you will probably not see many customers from your website. 

Use your website to give your online customers the feeling as if they had entered into the physical location of your business, if you have one, with pictures and web copy. This will help to promote the feeling of a professional and trustworthy website, and thus by extension, a professional and trustworthy business. 

PRO TIP: If you are wondering whether you should hire someone to build a website, read this post here.

Professional Websites Allow Customers To Easily Contact You

There are many websites out there and business which make it hard for customers, new or past, to easily contact them making them seem less professional and less trustworthy. A professional website is designed in a way to make it easy for customers to find your contact us page, and then use it to get in touch with you if they need to.

This tends to be one of the best ways for a business to keep in touch with potential leads, and customers who may have had a slight problem but could be a returning customer if properly taken care of. The professional website design with that visible and easy to use Contact Us page makes that easy. 

A Professional Website Ensures You Long Term Success

The final reason why your business needs a professional website is that it ensures you long term success as a busines, as long as nothing out of the ordinary happens to your business. If you have a niche that is not going to go out of style, or you are keeping up with the times then you should not have to worry about the business going out of vogue on the internet. 

With how many people use the internet, if you do not have a professional website on it, you will not last long as a business. People are doing more and more of their shopping online, so if you want to stay competitive in today’s marketing age, you will need to have a professional website designed for your business. 

Conclusion:

There are many reasons why your business needs a professional website if you want to succeed in the modern digital age. It can be daunting at times to get a professional website for your busines, but you will be thankful once you make the transition. You now know 5 reasons your business needs a professional website.

how to design the perfect e-commerce website

How To Design The Perfect E-Commerce Website

E-commerce sites are becoming more common, so it is important that you know how to design the perfect e-commerce website. It does not matter if you are designing the site for yourself, designing it for another person, or having an ecommerce web design agency design it for you; Having a good understanding of how to design an e-commerce website will be helpful. 

Keep reading to learn what you need to know about designing the perfect e-commerce website and the tips and tricks of the trade that you make you a top-notch e-commerce website designer. 

ecommerce web design
Awesome e-commerce web design is super important!

Your E-Commerce Website Design Should Be As Simple As Possible

One of the most important steps in designing the perfect e-commerce or retail website is making sure you are keeping the entire design simple. A common mistake that many people make when starting with an e-commerce website is they make it overly complicated. Complicated designs do not work, and they only serve to make customers frustrated as they try to figure out your website. 

Sites such as custom rental websites, online stores, and websites that offer customers an easy way to complete transactions benefit from simplicity. You should keep this in your mind during the design process because it will be helpful to your sales.

Do not bother with all these bright colors, and images, and banners, and pop-ups, and everything else that you can throw onto a website. All you are doing there is distracting people from the important aspects of your website. You want them to purchase things from your website, not get distracted from everything else you have on the website. 

The easiest way to remember to keep your design simple is the mnemonic KISS: Keep It Simple Silly. Just repeat this to yourself repeatedly when you are designing the E-commerce site, and you should never run into the issue of not keeping the design simple. Once you complete the website, go through it as if you are the customer and see if the design is simple and makes sense. 

PRO TIP: Read these helpful web design tips before you go on. We know you’ll like them and find them helpful.

Go Through Your Website As If You Were A Website Visitor

Once you have fully designed the website, you may think you are done, but you would be wrong. Just because the website has been designed does not mean that it is the perfect e-commerce website. There is still one more important step that you will need to remember to accomplish before publishing the site so the whole public can see it. 

Take a break from your website for a few days so you can return to it with a fresh perspective. Go through your website from a visitor’s point of view so you can see what they will see. Use the following list to check whether your website is simple and the perfect e-commerce website for your visitors.

  • Are you distracted by the color scheme of the website? Are the colors too bright? Are the colors too dark? Do the colors clash with each other?
  • Can you find everything you are looking for easily? Are things hidden around the website in categories, making it difficult to find items? 
  • Are the products that are being sold on the website organized in a way that makes sense for visitors? Do the products have proper tags and categories? 
  • Is the checkout and cart system easy and quick to work through? Is there any way you can simplify it even more to speed up the process for visitors?

Ensure That You Are Using High-Quality Images

Now you may want to hire a graphic design service for this one. Especially for your logo. Choose a professional logo designer near you because your logo is essentially the face of your brand.

When designing your perfect e-commerce website, you will want to make sure that you are only using high-quality images. Images are some of the first things that people will look at when they are on your site, so you need to make sure that what they are looking at are high-quality images. This allows you to put forth your best foot for your website. 

This applies to every image you have on your website, but if you can not find high quality for everything, focus on your products and landing page. These are the places on the website that visitors will see most often, and you will want to make sure that you are wowing the visitors that come to your website with those pages. 

PRO TIP: Read this article on how to start a rental business from home and get started!

web design tips
web design tips for your rental business

Your Website Should Be Designed For Both Computers And Phones

Another important thing to keep in mind when designing the perfect e-commerce website is to ensure that you have designed it to be responsive. A responsive website layout will ensure that you get more customers for your website, whereas a non-responsive website may not do very well in the internet world. 

By making your website responsive, you will make it easier for mobile users to access your website, and in the modern age, with the usage of smartphones, your website must still be easy for them to use. 

Conclusion:

Designing the perfect E-commerce site can take a lot of time and hard work, but it is better to put in the time now than later. You can also hire a company that specializes in custom web design and e-commerce sites such as systMD LLC. They are located in NJ and offer packages to meet your needs and that of your business.

Now that you know how to design the perfect e-commerce website get out there and start building yours now!